Content design

Our content design principles are based on user research, data, the GOV.UK style guide and Readability guidelines.

The Croydon Digital Service (CDS) has a team of content designers who work to a core set of content design principles that are based on user research, data, the GOV.UK style guide and Readability guidelines.

These principles outline how we:

  • manage content
  • publish content work with services to ensure content is accurate and adheres to user needs
  • ensure content is user-friendly and adheres to the accessibility standard
  • protect personal data